Millions of travelers visit Expedia Group sites every day to shop for their travel needs. We use multiple factors, including traveler search criteria and past booking behavior, to deliver optimal property search results that provide travelers with the most relevant properties and deals every time they search. Understanding the factors that influence your display can help you optimize your visibility and boost the bookings generated for your property.
A benchmark of your price relative to value, that takes into account your average display price versus the rest of the market, guest reviews, and how many customers recommend your property.
A measure of how well you partner with Expedia Group, that takes into account the completeness of your content, the amount of cancellations you make, and your room and rate competitiveness on Expedia Group sites.
When you have optimized your Offer Strength and Quality Score, you can further influence your visibility by increasing the compensation you pay to Expedia Group during the times you need it most.
Accelerator affords us the ability to keep up with the larger chain hotels who have more robust advertising budgets to gain market share and exposure.
The Promotions tool in Partner Central helped us increase room nights by 450% in 2016. We’ve never seen almost instantaneous growth through any other online supplier.
Value Add Promotions are a great way to encourage a guest to book with us, while keeping our average daily rate strong.